Timeshare Group Celebrates 10th Anniversary
with a Platinum Bang!
Press Release: Platinum International
March 5, 2004

BEIRUT,
Lebanon -- Platinum International, a leading lifestyle
and real estate consortium that features its own timeshare
vacation club, organized its 10th Anniversary in Beirut,
Lebanon. The company, founded in 1994 by Michael and
Vivian Tolan, began its journey into the world of
vacation homes by the fraction, with 3 employees,
hoping to sell off the 10 apartments they had purchased
in Malta.
The
company today employs 500 hundred professionals in five
countries and has representative operations in many
others. Platinum created the World Class Vacation Club,
a leading portfolio of vacation real estate enjoyed
by members of its holiday club.
Platinum
staff were on hand to witness the beginning of the afternoon
celebrations which started with an inaugural parade
in Jounieh, Lebanon, an area that hosts Platinum's head
office and its featured World Class Vacation Club Resort
in that Middle East tourist haven.
The
parade was organized along with many merchants of the
area, many of whom also participate with Platinum on
promotions throughout the year.
The
company, famous in Lebanon for providing dream holidays
for couples, organized a wedding within the parade with
two members of their staff, who led the entourage in
a carriage led by a royally draped and anointed Platinum
Horse.
The
entire region enjoyed the parade for more than two hours
whereby its crescendo was a traditional "dance
in the street" by the Platinum newlyweds as the
Parade onlookers participated in enjoying the dance
and witnessing the many starbursts of fireworks that
lit up the skies over the Mediterranean township.
"We
literally had a blast!" squinted Bassam Nakad,
Vice President of Marketing for the Middle East, and
so did everyone else.
Lebanon is not so accustomed to any type of parade since
before the war and this was no small event to participate
in for anyone, its was all uphill, literally!"
he added.
The
staff of Platinum then gathered in a top hotel in the
area for a Gala Night, whereby awards and memories of
the group's achievements over the past decade were recalled.
The
staff were received by the Lebanon Management team made
of Mr. Fouad Chouiery, Mr. Bassam Nakad and Michael
and Vivian Tolan.
"Since
its inception, Platinum has continued to create added
opportunities for its clients, staff and people within
the communities we work in," said Michael J. Tolan,
Chairman of the Group. "This trend will continue
over the next ten years as we empower our team to carry
out our `win-win' mandate and mantra."
Platinum
founders also created a well-known underprivileged children's
charity known as www.Time4sharing.com
that has positively impacted over 6,500 children from
15 nations since its inception, and is predominately
managed through company volunteers. The charity raises
Fun for children in the communities that Platinum employees
have commercial activities.
"Creating
and Managing a company like this these past ten years
has been a very challenging task, as you can imagine.
Our strategy has been to create niche markets in emerging
countries and continue to service our clients year after
year in each market," admitted Tolan.
"The
global economy, regional wars and EU integration have
been but few of the hurdles we have had to cross in
the past ten years, but we have done so as a team of
determined and united Individuals that make us what
we are… Committed to Excellence!" he explained.
Platinum
International development team is planning to launch
its newest product yet, "Rediscover Dreams"
later this year, added Tolan, to take us forward and
beyond the next decade.
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